banking. In these examples the internet saves time which in this day and age is a big convenience.
The internet has allowed the development on online businesses which sell their products to a
worldwide audience. Online businesses don’t have overheads associated with a shop front meaning
they often have lower prices than a traditional shop. However lower prices don’t always mean you
are getting the best value or that it will be the most convenient shopping experience.
I have a love hate relationship with businesses that are online. I mean, people used to have to leave the house to go out and shop and buy things. And these small shopping trips, unknowingly, give you some form of exercise (or at least i believe so). You have to walk, climb stairs and maybe perspire a little because you're on the sunny island of Singapore.
This happens to ALL of us, sadly.
With most of the businesses going online, my level of laziness has increased. Im turning more and more into a sloth each day.
Here's a list of the pros Ive came up with of eBusiness and Online Shopping:
1. You dont have to leave the house and you can doing your shopping in your PJs.
2. No perspiring, no squeezing with the crowd, NO QUEUES.
3. All your stuff, delivered to your door step.
4. There is soooo many thing available online. You can get food to clothes to even cotton buds.
5. Everything is sorted so nicely for you online, no need to flip through the racks of clothes individually.
6. For the really shy people, NO need to speak to the sales people to find your size! And no one trying to talk you into additional purchases.
7. Its open, 24/7.
5. Everything is sorted so nicely for you online, no need to flip through the racks of clothes individually.
6. For the really shy people, NO need to speak to the sales people to find your size! And no one trying to talk you into additional purchases.
7. Its open, 24/7.
Okay, maybe i have more love for online shopping than expected.
I guess what makes a good website to shop at is the interface. Compare these two clothing shops http://www.lovebonito.com/ vs http://fashionmartini.livejournal.com/
Lovebonito seems so much more professional and its so must easier to navigate doesn't it? Another important thing to note is the checkout process. Why? Because studies have shown that a whopping 63% of online orders collapse after people add products or services to their shopping carts.
I guess what makes a good website to shop at is the interface. Compare these two clothing shops http://www.lovebonito.com/ vs http://fashionmartini.livejournal.com/
Lovebonito seems so much more professional and its so must easier to navigate doesn't it? Another important thing to note is the checkout process. Why? Because studies have shown that a whopping 63% of online orders collapse after people add products or services to their shopping carts.
When your checkout is easy to use:
- less visitors get frustrated and leave before paying
- more visitors who start out thinking "maybe", end up clicking ‘buy’
- people keep coming back for more AND tell their friends about you too
- you spend less time and money fixing customer problems.
A lot of research has been done to find out what makes a good web checkout. Here’s what online shopper/s say (aka ME):
Make it quick
The fewer clicks the better. Ask customers for the minimum information you need and only ask once. Offer a “Save for later” option so they can come back and finish another time.
Avoid surprises
Half way through checkout, don’t tell your customers they need to create an account to continue. And don’t try to sell them something extra or better.
The fewer clicks the better. Ask customers for the minimum information you need and only ask once. Offer a “Save for later” option so they can come back and finish another time.
Avoid surprises
Half way through checkout, don’t tell your customers they need to create an account to continue. And don’t try to sell them something extra or better.
Provide information at every step
From the start of checkout, all the way to the end, show the cost including tax and delivery charges. And provide details on your delivery and payment options.
From the start of checkout, all the way to the end, show the cost including tax and delivery charges. And provide details on your delivery and payment options.
Be clear and detailed
Give customers all the details they need during checkout and when you confirm their payment – including delivery charges, returns policy, how to contact customer service, etc.
Instill trust
People are more likely to buy if they know their personal and financial information is secure. So display a trusted payment option like Paypal on your homepage and through checkout.
Give customers all the details they need during checkout and when you confirm their payment – including delivery charges, returns policy, how to contact customer service, etc.
Instill trust
People are more likely to buy if they know their personal and financial information is secure. So display a trusted payment option like Paypal on your homepage and through checkout.
So what are the other things you feel make a blogshop good? Do leave some comments! (:
Till next week.
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